Over the past two years, we have served hundreds of enterprise clients from Northeast to Southwest China, from coastal to inland areas. One obvious feeling is that the way inquiries are acquired has changed, but many companies' customer acquisition thinking is still stuck five years ago. Previously, people asked, "How much does Baidu promotion burn per day?" Now more and more clients ask: "When searching our industry on Doubao or DeepSeek, why do all the results show competitors?" Behind this question is actually a new traffic battlefield taking shape.
As a service provider with 20 years in digital marketing and technology development, Yunxuan Network Technology wants to discuss from a service provider's perspective how GEO optimization, national promotion, and omnichannel marketing can be linked together to help enterprises get real inquiries.
1. AI Search Is Here: Your Potential Customers Are Using Doubao and DeepSeek to Find Suppliers
Consider a real scenario. A procurement manager for industrial valves wants to find a manufacturer that can customize high-temperature-resistant valves. He no longer opens Baidu and types keywords; instead, he directly asks Doubao: "Recommend a few manufacturers that customize high-temperature-resistant valves and can accept small-batch orders." Doubao's answer will cite web content it considers authoritative, relevant, and complete. If your company website, product introductions, and case articles are not indexed or cited by AI platforms, you don't even have the qualification to be recommended.
This is where the value of GEO (Generative Engine Optimization) lies. GEO targets generative AI platforms such as Doubao, Tongyi Qianwen, DeepSeek, Kimi, and Wenxin Yiyan. Its logic differs from traditional SEO: traditional SEO competes for keyword rankings, and users see a list of links; GEO competes for the probability that content is understood, trusted, and cited by AI, and users see answers directly given by AI. If the answer mentions you, you gain exposure; if not, you don't even have a chance to be compared.
Yunxuan Network Technology's approach to GEO optimization is not simply stacking keywords but adapting from the content architecture level. We help clients organize industry Q&A libraries, structured product parameter data, and case scenario descriptions so that AI platforms can accurately identify the company's service capabilities and differentiated advantages when crawling and generating answers. At the same time, we optimize the underlying code of the company website to ensure smooth reading on mobile, PC, and AI crawlers. This method has been validated across multiple industry clients: some clients reported that when searching related industry questions on Doubao, their brand began appearing in recommendation lists. The inquiries brought in, though not large in volume, are significantly more precise than those from traditional channels.
2. National Promotion Is Not About Spreading Ads Nationwide, but Letting the Right People Find You in the Right Places
Many SME owners, upon hearing "national promotion," first react with "How much will that cost?" This is a common misconception. The core of national promotion is not coverage breadth but channel matching. When serving national clients, Yunxuan Network Technology's first question is never about budget but: Which platform are your target customers active on? What terms do they search? How long is their decision cycle?
For example, we served a manufacturing factory making engineering testing equipment, mainly selling to testing institutions and engineering companies nationwide. Initially, they ran paid ads on several platforms simultaneously, with high costs and poor conversion. Later, we re-analyzed: such clients, when searching on Baidu, use explicit demand terms like "testing equipment manufacturer" and "equipment calibration service"; on Douyin, they pay more attention to content like "testing process live shots" and "equipment operation demonstrations." So we adjusted the national promotion strategy—using precise keywords + geographic targeting on Baidu, attracting attention with live-action content + technical explanations on short video, and directing all traffic to the company website and AI agent customer service for reception. Three months later, valid inquiries increased, while the cost per inquiry decreased.
This is the underlying logic of omnichannel marketing: different channels assume different functions. Search engines handle explicit demand, information feeds and short videos stimulate potential interest, local life platforms cover physical customers with geographic radius limits, and AI platforms provide authoritative endorsement in the early decision stage. Yunxuan Network Technology's omnichannel promotion service connects these lines with data, so that traffic from each channel can be tracked, received, and converted.
3. Website Construction Is Not Just a Facade; It Is the Reception Foundation for Omnichannel Marketing
We have seen too many corporate websites with a large image on the homepage, a few columns below, product introductions with only images and no parameters, and cases with only company names and no process. Such websites are closed immediately after viewing, AI crawlers cannot capture effective information, and search engines cannot judge professionalism.
Yunxuan Network Technology adheres to one principle in corporate website construction: the website is not for the boss to see, but for customers and AI to see. Specifically, we do several things when building sites: First, structure product and service information with clear heading levels, parameter tables, and application scenario descriptions to facilitate crawling by search engines and AI platforms; Second, prioritize mobile experience, as a large amount of traffic comes from mobile, and loading speed and layout adaptation directly affect inquiry conversion; Third, reserve AI agent interfaces so the website has automatic reception and lead capture capabilities; Fourth, adapt underlying code to GEO optimization needs to ensure content can be recognized and cited by generative engines.
A wholesale trade client previously had a five-page website with blurry product images and vague descriptions. After we rebuilt it, we clearly wrote specifications, minimum order quantities, applicable scenarios, and delivery cycles for each category, combined with short video content for traffic. Website dwell time doubled, and inquiry form submissions increased. This case shows that the quality of website construction directly determines the conversion efficiency of subsequent promotion. If the foundation is not solid, no matter how many ads you invest, it's like a leaking bucket.
4. AI Agents: Making Inquiry Reception No Longer Limited by Time and Manpower
Enterprises that have done promotion know that the most regrettable thing is not lack of traffic, but no one to receive it when it comes. Especially at night, on weekends, and holidays, when customer inquiries go unanswered, they turn to another company. Yunxuan Network Technology's AI agent building service addresses this pain point.
An AI agent can be understood as an enterprise-exclusive intelligent customer service, but it is smarter than traditional chatbots. Trained on the company's own product materials, FAQs, and service processes, it can answer specific questions about product parameters, price ranges, delivery cycles, after-sales policies, etc., and naturally guide lead capture during conversations. One client in enterprise services, after launching the AI agent, increased the lead capture rate for nighttime inquiries by over 40%, because customer questions were answered immediately rather than waiting until the next workday.
More importantly, the AI agent is integrated with GEO optimization and omnichannel marketing. When an AI platform recommends your brand and users click to the website, the agent can continue the conversation; when short video ads bring traffic, the agent can automatically receive and screen intentions. The entire chain does not require manual 24-hour monitoring, but inquiries are not lost.
5. How Clients in Different Regions and Industries Use This Capability to Get Inquiries
Yunxuan Network Technology serves clients nationwide, spanning manufacturing, engineering construction, wholesale trade, local life services, enterprise services, and more. Clients in different regions have very different customer acquisition scenarios, and we usually customize solutions based on industry characteristics and regional features.
Manufacturing Factories: Using GEO Optimization + Omnichannel Marketing to Drive Both Foreign and Domestic Inquiries
There are many manufacturing factories along the coast and inland, with customers possibly domestic or overseas. For such clients, we focus on three things: First, multilingual website adaptation and product structuring so overseas buyers can find them through search engines and AI platforms; Second, Baidu promotion + information feed ads to cover domestic procurement decision-makers; Third, GEO optimization so the factory appears in "recommended supplier" answers in AI search. A manufacturing factory we served achieved dual growth in foreign and domestic inquiries through multi-channel exposure, with the key being content covering different languages and platform search habits.
Engineering Enterprises: Custom Websites + Search Promotion to Turn Qualifications and Cases into Inquiries
Engineering clients have long decision cycles and value qualifications, cases, and delivery capabilities. For an engineering enterprise in Zhanjiang, we provided an integrated website + promotion solution, focusing on structuring company qualifications, project cases, construction processes, and after-sales guarantees, combined with search promotion to precisely reach clients with engineering needs. After launch, consultation volume increased significantly because what clients saw in search was not a slogan but real engineering capabilities and case details.
Commercial Stores and Local Entities: Short Video Traffic + Local Platforms to Penetrate the Three-Kilometer Business
For clients with physical stores, the customer acquisition radius may be only three to five kilometers. For such clients, we recommend two things: First, short video content to attract same-city attention using store live shots, product displays, and service processes; Second, local life platform optimization to ensure high rankings in regional search results. Yunxuan Network Technology has mature methods for local life customer acquisition, but it should be noted that this method applies to physical stores in any city nationwide, not just a specific region. We have served commercial stores in different cities, and through the combination of short videos + local platforms, store traffic has increased significantly.
Enterprise Service Clients: Using AI Agents + Omnichannel Promotion to Turn Professional Capabilities into Inquiries
Enterprise service companies such as consulting, design, finance and tax, and legal services sell professional capabilities. Clients search and compare extensively before deciding. We help such clients build a content matrix centered on the official website, using professional articles, Q&As, and cases to build trust, then distribute content to search engines, short videos, and AI platforms through omnichannel promotion. The AI agent handles initial consultations, screening out clients with real needs and transferring them to humans. This approach is applicable nationwide because the customer acquisition logic for professional services is similar.
6. Customer Acquisition Is Not Buying Traffic; It Is Building a System That Continuously Produces Results
After 20 years in digital marketing, we are increasingly clear about one thing: the era of acquiring customers through a single channel or method is over. Today's enterprises need a system—the official website as the reception foundation, GEO optimization to seize AI search entry points, omnichannel marketing to cover multi-channel traffic, AI agents to solve reception efficiency, and data feedback to guide continuous optimization. If any of these five links is missing, customer acquisition efficiency will be compromised.
Yunxuan Network Technology calls this system "Full-Domain Marketing + Technology Development Full-Chain Service." We do not just sell a single service but combine the most suitable customer acquisition solution based on the client's actual business and budget. Some clients start with website construction and GEO optimization, some start with Baidu promotion and short video traffic, and some directly use AI agents to solve nighttime inquiry loss. No matter where you start, the ultimate goal is to help enterprises get more valid inquiries and continue to get them.
7. Practical Advice for Enterprises Considering Omnichannel Marketing
- Don't just look at traffic price; look at inquiry quality. Some channels have cheap clicks, but the traffic is invalid. When managing placements, Yunxuan Network Technology focuses on lead cost and conversion rate, not simply lowering cost per click.
- Don't settle for a mediocre website. The website is the reception center for omnichannel marketing. If the website itself has incomplete information and poor experience, promotion results will be greatly reduced. It is advisable to consider the underlying needs of SEO and GEO during website construction.
- Lay out AI search early. GEO optimization is still in its early stages, and competition is not as fierce as traditional SEO. Starting now with content structure and AI adaptation costs less and yields results more easily.
- Don't leave gaps in inquiry reception. If manual staff cannot be online 24/7, use AI agents. The loss of inquiries at night and on holidays is not a small number over a year.
- Choose a service provider with full-chain capabilities. If website construction, promotion, AI tools, and GEO optimization are done by different teams, the cost of data integration and coordination is high. Yunxuan Network Technology provides one-stop closed-loop services to reduce the hassle of coordinating among multiple suppliers.
Finally, whether it's national promotion, omnichannel marketing, or GEO optimization, they are essentially tools and methods. What truly determines customer acquisition results is whether the service provider is willing to deeply understand your business and can combine technical capabilities with industry experience. Yunxuan Network Technology has been in business for 20 years, serving SMEs and local entity clients across various industries nationwide. Our greatest advantage is not a single technology but the ability to integrate digital marketing and technology development. If you are struggling with customer acquisition, why not start with a candid conversation? We can help you see which area needs the most improvement right now.